ISLAMABAD- Senator Pervez Rashid, Minister for Information, Broadcasting and National Heritage said that Culture is the identity of a Nation . He was leaving for Netherlands on a threedays’ official visit to attend the 6th Asia Europe (ASEM) CulturalMinister’s meeting saturday. 

In a statement before his departure, the Minister said art,culture and creativity should principally focus on the contribution it makesto the national economy. He said culture is a priority area of the PML (N) Government as it leads to harmony , peace and brotherhood among nations .

The Information Minister expressed the hope that the event will not only help in projecting the true image and cultural heritage of Pakistan but would also provide an opportunity to explore the avenues of cooperation in the field ofculture & heritage among the participating countries. The meeting will deliberate on the theme “Creative Industries for Society:Talent, Technology and Trade.”The pastmeetings were participated by Culture Ministers from ASEM countries to discuss issuespertaining to cultural diversity, heritage conservation and culturalcooperation between Asia and Europe.