LAHORE - Nokia, the leader in mobile communications, again was ranked as the world's fifth most valuable brand in 2008, according to the annual BusinessWeek magazine / Interbrand Global Brand Scorecard. Valued at more than US$35.942 billion, 7% more than last year's estimate this shows the highest brand growth among the top five brands. Nokia was both the only mobile phone manufacturer and the only European brand to make it into the top 10. The company has publicly committed itself to developing the widest portfolio of mobile communications devices to meet the broadest scope of consumer needs. The BusinessWeek study ranking the world's top 100 brands only looked at companies that met certain criteria, among them: having a brand value of at least US$1 billion, deriving about a third of earnings outside the home country and having publicly available marketing and financial data.