LAHORE (PR) - Warid Telecom (Pvt.) Ltd supports Pink Ribbon to spread awareness about breast cancer in Pakistan. Pakistan has the highest rate of breast cancer for any Asian population in the world. It is the most frequent malignancy in women, where it accounts for 38.5pc of all female cancers. About half (43.7pc) of all breast cancers are locally advanced accounting to 40,000 deaths per year. Whereas very little information on breast cancer is available in Pakistan and only cases of breast cancer at a very advanced stage are reported. With early diagnosis, a patients chance of surviving breast cancer is higher than 90pc. In the effort to mark October as the breast cancer awareness month Warid has circulated awareness message to its subscribers and also supporting Pink Ribbon web banner on the website.