LAHORE (PR): Starcom Media Vest Group has agreed in principal to look at Pakistan as a market and at Brainchild Communications as an agency partner much more closely this year. This was communicated by John Sheehy, President, Global Operations, Starcom Media Vest Group.
BCP has been our affiliate since 2010. In such a short span of time, they have proved themselves as an agency partner worthy of attention. Their delivery on clients, global and local has been outstanding. They have managed their administrative and financial operations with a high level of diligence and transparency, something that is seldom seen in partner agencies.
In a meeting held at the global headquarters in Chicago, Mr. Sheehy informed the management of Brainchild Communications that SMG is looking at Pakistan much more deeply. We can see the opportunity of growth in Pakistan. Performance numbers from the media industry and interest of our key global clients point towards Pakistan.
It looks promising, barring the concerns we have on security.All economy and industry indicators are pointing in the right direction.