Haier declared world’s

#1 brand

LAHORE (PR): Haier is not just a global brand in terms of its presence in markets around the world. It is a brand that has consistently outperformed all others in sales volume on a global scale. It has yet again been declared the world’s #1 brand, for an unprecedented 9th year running, a position it has made its own since 2009.

Figures for the year 2017, released by EuroMonitor, the world’s most authoritative market research institution, show that Haier enjoys a 10.5% share of the global market, a staggering 4.5% lead over the next best brand from Korea which has a global market share of only 6%.

Theoratically, this puts a Haier appliance in one out of every ten homes around the world, a phenomenal achievement for a brand that started as a washing machine manufacturer just 35 years ago.

According to EuroMonitor, Haier enjoys an unassailable lead in several categories of home appliances, and leads the world in refrigerators with a 17.3% share of world sales, 14.6% in washing machines, 13.5% in electric coolers, and a whopping 20.6% share in freezers.

In Pakistan, Haier’s steadily increasing market equity mimics the brand’s worldwide performance, giving Haier Pakistan an impressive 25% share of the home appliance market. Arguably this means that four out of every ten Pakistani buyers opt for a Haier appliance for their homes. Today, Haier leads the Pakistan market in major categories like air conditioners, washing machines, refrigerators and freezers, and now has a steadily increasing share of electronics, particularly HD LED TV and Laptops.

KFC hosts MoU signing ceremony

KARACHI (PR): KFC’s CSR initiative Mitao Bhook hosted the MoU signing ceremony of its partnership with The Citizens Foundation recently at TCF Qayummabad campus, which drew the leadership team from both the organizations and unveiled their new school, which TCF has adopted to run under its Mitao Bhook ambit.

Raza Pirbhai, CEO KFC Pakistan added, “I would like to share with you the success of our CSR platform Mitao Bhook where we have partnered with multiple NGOs till date and contributed more than 70 million for the education of underprivileged.

Our partnership with TCF has come a long way where we have built a TCF school by the name of KFC Campus in SITE area, Karachi as well as run a full-fledged campaign for them back in 2015. We’re glad to partner again and contribute towards their wide school network.”

PCC convocation held

LAHORE (PR): Punjab College of Commerce, a subsidiary campus of University of Central Punjab Lahore, organised its 2nd convocation in a local hotel in which degrees were awarded to 300 M.Com and ADP graduates.

Provincial Minister Finance Ayesha Ghaus Pasha, the chief guest, addressed the convocation. While congratulating all the degree holders, she said, “Our young generation should materialize the true picture of the real dreams of Jinnah and Iqbal that will highlight Pakistan in the whole world.”

Earlier, Dr Ayesha and Mian Amer Mahmood awarded medals and certificates to the position holders. Pro-rector University of Central Punjab Dr Zafar Ullah, Executive Director, Punjab Group of Colleges, Sohail Afzal and Director Colleges Agha Tahir Ijaz were also present at the occasion. Annual dinner for officers of OGDCL

ISLAMABAD (PR): The annual dinner for officers of OGDCL was arranged by office-bearers of OGDCL Officers’ Association at a local hotel. Zahid Muzaffar, chairman Board of Directors, OGDCL was the chief guest for the evening. Out of all the applause and recognition received from the chairman, he highly appreciated the expeditious completion of projects like Sinjhoro, UCH-II, KPD and Nashpa and added that the same could only be possible due to a well-thought out and professionally sound project development strategy.

He also congratulated the management and the officers on the progressive growth despite numerous challenges.

Zahid Mir, managing director/CEO, and Mahmood Ul Hassan Gurmani, President OGDCL Officers’ Association, also spoke on the occasion. Favourite mid-range phone HUAWEI Mate 10 lite

LAHORE (PR): HUAWEI has received an overwhelming response from Pakistanis making it one of the most popular brands in the country. According to the latest GfK report, HUAWEI Mate 10 lite took the top spot in the mid-range segment ($200 to 300) in the month of December 2017 over all other smartphone brands. Along with other HUAWEI smartphones, the market share in the mid-range segment bumped to 40% in December, 2017.

HUAWEI Mate 10 lite outshines all other mid-range smartphones by being the world’s first smartphone with FullView display and four cameras. The device is a hit among selfie lovers making it a true Selfie Superstar. With an upcoming Face Unlock + Augmented Reality Lens update, the experience is going to be euphoric.