ISLAMABAD-Trade Development Authority of Pakistan (TDAP) organized a soft launch of the 1st International Virtual Textile Exhibition in Pakistan, TEXPO, at Cafe Aylanto. The chief guests at the event were Advisor to the Prime Minister, Mr Razzak Dawood, Secretary at Ministry of Commerce Mr. M. SualehFaruqi and Chief Executive at TDAP, MrArif Ahmed Khan. The soft launch was attended by the who’s who of the fashion and showbiz worlds including designers and textile giants from renowned Pakistani fashion houses.Pakistan’s largest and most prestigious platform, TEXPO, to exhibit textile-based products is going live from 1st to 5th February on an exclusively created virtual platform.Trade Development Authority of Pakistan is dedicated to broadening the export base with a technologically driven, forward-looking approach. TEXPO is an initiative of TDAP which was conceptualized in 2016. Due to the pandemic and the resultant limitations on physical events, TDAP took the mammoth step of digitizing the four-day event that hosts foreign delegates from around the world. The products in focus are high-end fashion apparel, ready-made garments, home textiles, fabrics and pandemic-relevant products like personal protective equipment (PPE) and face coverings. With TDAP’s unfaltering efforts, guests from across the globe will be attending the event online and local exhibitors will be showcasing their products in virtual stalls.