LAHORE - A five-day book fair titled ‘Lahore Bestival’ began at Expo Centre on Thursday. A total of 110 stalls of foreign and local publishers have been set up at the centre.

Motivational speaker Qasim Ali Shah cut the ribbon to open the fair.  Qasim said: “In Pakistani society burgers, shoes and clothes are sold like hot cakes. But when it comes to books people neglect it. A book is the power to bring about a change.”

He insisted on organizing such book fairs to create awareness among the youth as book is their best companion.

Ansa Razzaq, a Lahore College for Women University student, said: “The variety of fiction books forced me and my friends to visit the fair.”

She stressed the need for arranging more such fairs so that the youth could adopt the reading habit.

 “The purpose of visiting the book fair is too aware my children about the importance of books,” said Amjad Khan, who visited the fair with his daughter.

Iranian Cultural Centre also put on display a variety of books at its stall. Jhelum Book Corner offered 50 percent discount.

With a wide range of topics on fiction, education, regional, and international languages, the book fair has some different stalls.  The book fair will continue till November 5.