LAHORE - Lahore emerged as a hub of poultry industry when industry experts from USA, China and other Asian countries in large number gathered at National Poultry & Food Expo (NAPFEX 2011). This expo was also significant for housewives and students who took part in cooking competition and cooking experts awarded shields to winners while the food nutritionists cleared misperception about eggs and white meat, says a press release. Experts from USA emphasised that farmers in Pakistan need to modernise their farming strategies not only to be sustainable but also to face challenges ahead as poultry industry worldwide is transforming rapidly. and Pakistani industry will need to adopt these changes to compete at world level. Senior Advisor to Punjab Chief Minister Sardar Zulfiqar Ali Khosa, Federal Minister for Kashmir Affairs and Gilgit-Baltistan, Manzoor Wattoo, experts including Chairman Pakistan Poultry Association, Khalil Sattar and Dr Farhan Afzal shed light on poultry industry, challenges ahead and prospects of growth in poultry sector. Senior Advisor to Punjab Chief Minister Sardar Zulfiqar Ali Khosa while lauding the poultry industry efforts to cater the affordable meat requirement of the nation said Punjab Government will mull over the recommendations given by the poultry industry and will resolve the issues.