Huawei MediaPad X2 Debuts at Mobile World congress 2015

LAHORE (PR): Huawei, a leading global information and communications technology (ICT) solutions provider, unveiled the Huawei MediaPad X2 at Mobile World Congress (MWC) 2015.

“Following the success of the Huawei MediaPad X1, and having inherited the signature feature of our large screen design, the Huawei MediaPad X2 represents our faith and commitment in creating better quality product with our technology and innovation.”

said Richard Yu, CEO, Huawei consumer business group. “As the second generation of MediaPad, Huawei MediaPad X2 focuses on the five classic applications that are most important to users, which include call quality, social media apps, online shopping, video and camera features to provide an enhanced user experience. We believe that MediaPad X2 will continue to inspire consumers with its outstanding design and superior functionality.”

Huawei MediaPad X2 is world’s slimmest 0.29inch phablet, thickness of only 7.3mm.the aviation metal texture offers a more classy and business-like design. Its compact borderless design offers a screen-to-body ratio of 74.5% which makes it easy for single handed operation. The Huawei MediaPad X2 is the perfect integrated companion combining phone, tablet, navigator, portable battery, mobile hotspot and digital camera, creating a better connected experience for consumer all over the world with one single device. It is a consortium of ease, comfort, style, class and efficiency.

Featuring a fully laminated 7-inch ultra 1920 x 1200 FHD IPS screen providing a resolution up to 323ppi, the Huawei MediaPad X2 offers clarity for enhanced viewing experience. The LTPS HD touch display provides incredibly crisp and dynamic visual experience while CABC technology will automatically adjust screen brightness to ensure efficient battery management.

Sporting a 2.0GHz Kirin 930 ultra-octa chipset, the 64 bit octa-core CPU of A53 in the Huawei MediaPadX2 has a high processing function yet consumes less power. The Kirin 930 chipset supports LTE Cat6 connectivity with a download speed of up to 300Mbps. The 64-bit GPU Mali-T628 and i3 core processor provide the Huawei MediaPad X2 with an unprecedentedly strong entertainment experience for users, allowing them to play large-scale 3D games. Together with the integrated audio cavity, the Smart PA chip and a DTS surround sound technology; the Huawei MediaPad X2 ensures cinematic sound quality for video and movie lovers.  

Running on a powerful no removable Li-Po 5000 mAh battery, which is the largest capacity in the industry, the Huawei MediaPad X2 has enough juice for one day of heavy use.

Equipped with a 13MP rear camera, the Huawei MediaPad X2 is exceptionally good in low-light shooting, and features a post-shooting focus adjustment metering mode, off-screen snapping functionality, as well as the focus and exposure metering. It takes photos of quality as good as those taken by a DSLR camera. The 5 MP front-facing camera has an aperture of F2.0 and a wide angle of 28mm, which is ideal for selfie lovers after the perfect panorama shot.

The 2.4/5 GHz dual-Wi-Fi antenna design of the Huawei MediaPad X2 ensures stable Wi-Fi reception and connection anytime, anywhere. Dual-sim, dual stand-by and dual 4G networks further satisfies the needs of 24/7 business users. Dual-MIC reducing noise technology guarantees call quality for business users in all circumstances and scenarios.

ChenOne launched at Dolmen

KARACHI (PR): ChenOne unveiled its new store in Dolmen Mall Clifton in a grand ceremony thronged with socialites, dignitaries from diplomatic turf of the city, celebrities and other bigwigs. Mian Muhammad Latif (Sitar-i-Imtiaz), Chairman Chenab Group, inaugurated the store along with minister for women affairs and special education Rubina Qaimkhani and celebrity actor Atiqa Oudho. S.M Muneer, Chief Executive TDAP, was chief guest and Mian Muhammad Adrees, President FPCCI, was guest of honor at the occasion. Mian M. Kashif Ashfaq, Chief Executive Officer of ChenOne, and Mian Umair Javed, COO was also present on the occasion.

The launch event which was organized by Takell had a red carpet, a fashion show featuring Pareesa lawn 2015, a capsule collection by Saher Atif for ChenOne and the menswear brands Cancillini and facis. The event also had a musical performance by Zoe Viccaji. The hair and makeup for the event was done by Akif Illyas.

ChenOne has already unveiled three stores for the brand fans in the premises of the city. The store is a display of the lush product assortment of the brand ranging from exquisite fashion apparel to opulent choices of furniture, finest bedding and home accessories. Recently, the brand has opened up its lifestyle stores in Centaurus Mall Islamabad, PWD Islamabad, Johar Town Lahore and Commercial Market Rawalpindi.

During the imperious celebrations, Mian Kashif Ashfaq, CEO ChenOne Stores said: “ChenOne is pleased to open up another store in Karachi. We are expanding our retail presence to ease the brand reach for our enthusiastic clientele in the city. We are setting up our stores as utter luxury shopping experience all around the country and across the borders. The classic mood of the stores reflects the originality, urban allure and glamour instilled in many products of the brand”.

Mian Kashif Ashfaq added, “We are thankful to ChenOne’s loyal customers and are committed to deliver finest quality to fulfill the fashion and lifestyle aspirations of our clients.

ChenOne is marked as the largest fashion retail chain of Pakistan. Inheriting quality and innovation from its parent company Chenab group, the brand relishes the status of fashion and lifestyle protagonist in the country. With more than 31 stores all across the country, it also has an eminent presence in foreign countries too.

Fighting counterfeited OPPO products

LAHORE (PR): OPPO, a globally registered technology brand with a long history of servicing customers across the globe, seeks to fuse technology and innovation in all of its products. Since entering the mobile market in 2008, Oppo has been restless in pursuit of the latest technology, the highest quality and the most user friendly products.

As OPPO has gained popularity among consumers across the globe, it recently found that some of its best-selling products are being copied, counterfeited and openly distributed. This hinders upon the experience OPPO intends to deliver to its consumers.

In order to guarantee consumer’s rights to quality OPPO products, the company is diligently investigating those that are responsible for producing the counterfeit products.

OPPO will also work with legal firms within each local market to handle this issue in accordance with local laws and regulations.

To protect loyal consumers and to ensure they can access full product warranty, Oppo has reminded those who purchase OPPO products to do so only through official online/offline stores, or authorized retail partners.

Matco exhibits new flagship brands at Gulfood 2015

KARACHI (PR): Matco Rice, Pakistan’s largest basmati rice exporter, launched its new flagship brands at the 20th edition of Gulfood 2015 in Dubai, the world’s largest food exhibition with over 4,500 global exhibitors. Matco showcased its complete range of products and introduced two new flagship brands ‘Amber’ and ‘Bahar’. New brands under Matco’s flagship brand Falak were also introduced as ‘Falak Aromatique’ and ‘Falak Extreme’.

Commenting on Gulfood 2015, Jawed Ali Ghori, Chairman at Matco Rice said, “This event was a great opportunity for Matco Rice to meet major international buyers. Matco has more than 150 corporate customers across the globe and this year wehave inducted several new customers in our portfolio. We hope to expand company sales in the Middle East, USA and Canada, attract new clients and strengthen our relationships. Wethank our customers for their invaluable support and trust, without which Matco Rice would not have been where it is today. Gulfood provides us a platform to demonstrate our commitmentof producing the best quality rice productsforall our customersworldwide.”

Matco Rice made progress in the UAE market at Gulfood 2015with the phenomenal support of Trade Development Authority Pakistan (TDAP).S. M Muneer,CEO, TDAP and officials from Consul General of Pakistan in UAE also visited Matco Rice stall and appreciated Matco’s efforts towards the excellent representation of Pakistan on this international platform. The officials assured great support from the Pakistani government, which is working on all possibilities for increasing exports of Pakistan. This in turn willbring a positive change in the foreign exchange reserves of the country,along with the much needed socio-economic boost.

JS Bank sponsors golf championship

KARACHI (PR): JS Bank sponsored the 34th CAS Open Golf Championship at Airmen Golf Course and Recreational Park. In this event, members, golfers from various clubs and Pakistan Golf Federation participated. This event turned out to be a great success as around 350 players participated and the prize distribution ceremony was presided over by the Vice Chief of Air Staff.

Mustafa Brohi said, “It is JS Bank’s immense pleasure to be a part of this event as JS Bank always believes in promoting sports. This event has marked a new beginning and we look forward to continuing our support for golf in Pakistan”.

JS Bank is considered amongst the fastest growing banks within Pakistan’s banking landscape with the support of its vast experienced management. The bank now has an online network of 238 branches and presence in over 122 cities across Pakistan.

Pantene pioneers hair care technology

KARACHI (PR): Pantene, one of the leading beauty shampoo brands in the world, has brought for its Pakistani consumers yet another innovation in hair care treatment, with the launch of the new Pantene Pro-V, with Damage Blockers (EDDS).

At an exclusive media meet held in Karachi, it was disclosed that, Pantene Pro-V shampoos have been reformulated to include Damage Blockers (EDDS), becoming its first global innovation to prevent the damage caused by copper levels in hair from tap water.

Several years ago, the Pantene Hair Research Institute set out to discover why tap water may be standing in the way of women achieving the hair they want. Through a global study, they were the first to discover that excessive minerals in the water, namely copper, deposit on hair during washing. This surprising source of hair damage accumulates on hair over time causing problems like dull, brittle, dry hair, even when freshly washed and conditioned. After extensive research and development the Pantene Hair Research Institute discovered EDDS which attracts excessive minerals such as copper, like a magnet, to draw it away from hair, preventing damage.

Present at the event was the renowned hair stylist, and Pantene brand ambassador, Nina Lotia. Nina shared a presentation with the guests, explaining in-depth the science behind the new Pantene formula and how it can help prevent the damage tap water causes to hair.

Sharing her thoughts at the occasion, Nina Lotia said, “So many clients tell me that they think tap water is harsh on their hair. Having gone through an educational visit at the Pantene lab in Singapore, I now understand what is causing the damage and how the new Pantene can prevent it. The study proves that during the first wash, Pantene’s shampoos with EDDS begin working to address hair’s copper levels while revealing the natural beauty of each fiber. With continued use, copper-induced oxidative stress declines, protein preservation improves, reinforcing EDDS as an effective solution to prevent damage caused by copper in water.”

Aamina Sheikh, the Pantene beauty ambassador said, “The new Pantene with Damage Blockers gives me the most beautiful, HEALTHY hair I’ve always wanted. As an actress and model, looking good is an essential part of my job, and as a woman, my hair is my crowning glory. I travel a lot for work and vacation purposes, experiencing different kind of water across Pakistan and the world. For many years, this was a cause for concern because my hair would not react suitably to tap water. It would feel dry and I would experience hair fall. I’ve gone to the extent of rinsing my hair with bottled water just to maintain its health and shine. When I discovered the new Pantene, I tried the shampoo and conditioner for myself. Now, I’m so convinced by the results, I can achieve a flowing beautiful style even if I wash my hair every day - tap water no longer stands in the way!”

Sharing her thoughts at the event, Maheen Hassan, brand manager, Pantene Pakistan said, “Today is an iconic moment in the history of Pantene innovation. In the past, Pantene has brought several options for different types of hair to make hair health easier for our consumers but with the launch of our latest innovation to counter water damage – Pantene has made history. Keeping the consumers at the heart of our innovation, it gives me great pleasure to introduce the newest member of the Pantene Pro-V family, the new Pantene with Damage Blockers.”

The new Pantene Pro-V Damage Blocker is now available at all leading stores across Pakistan. The formula has been incorporated in Smooth & Strong, Sheer Volume and Deep Black in the Pantene Pro-V Endo Look range. For the Damage Repair range the Damage Blockers have been added to Anti-hair fall, Milky Extra Treatment, Moisture Renewal and Anti-dandruff and for the Natural Ingredient range, Nature Fusion.