LONDON - James Bond fans on Friday celebrated 50 years of the suave British spy’s adventures on the silver screen with a day of 007-themed events around the world.

Bond appeared in a film for the first time in the now classic “Dr. No”, released on October 5, 1962, introducing himself with the immortal line “Bond... James Bond” over a high-stakes game of baccarat. The movie franchise has gone on to become one of the most successful in history, with the 22 Bond films taking in more than five billion dollars (3.85 billion euros).

To mark “Global Bond Day”, British diva Adele released a clip of the theme song for “Skyfall”, the 23rd and newest Bond film, on her website as anticipation built for its worldwide premiere on October 23.

The rugged Daniel Craig is the latest of six actors to play Bond, but some things have stayed the same - his taste for fast cars, beautiful women, high-tech gadgets and vodka Martinis. “For all the attempts at change, the core of the Bondian world remains the same: obsessed with sex and violence, hypermasculine, simplistically nationalistic, and addicted to conspicuous consumption,” Christoph Lindner, editor of “The James Bond Phenomenon: A Critical Reader”, told AFP.

A collection of cars from the films, including the iconic Aston Martins, were gathered at Pinewood Studios near London where the movies are made. An auction of memorabilia at Christie’s in London was another highlight of the day before the action moves across the Atlantic.

In New York, the Museum of Modern Art was unveiling an installation dedicated to the title sequence of 1964’s “Goldfinger,” which it said “captures the sexual suggestiveness and wry humor of the James Bond mythos.”

And in Los Angeles, the Academy of Motion Picture Arts and Sciences - organisers of the Academy Awards - was hosting an evening of “memorable title songs and indelible scores” from the past 22 James Bond films.