New GE offerings

LAHORE (PR): With its total portfolio of software and solutions set to deliver more than $5 billion in revenue this year with $6 billion in orders, General Electric (GE) has announced new products and partnerships. By 2020, it expects more than $15 billion in software and solutions, driven by Predix scale and internal productivity. GE is tapping a $225b market opportunity where GE Digital drives more than 25 percent year-over-year revenue growth with Predix-based operations and asset performance management (APM) capabilities.
“Industrial companies need to become digital to survive,” said Jeff Immelt, Chairman and CEO of GE. “While the Internet has transformed consumer worth, industry has not yet seen its fair share. Industrial productivity, which averaged four percent per year from 1990-2010, has slowed to one percent in the last five years. We must turn information into insights and insights into outcomes.
GE is leading the transformation as it merges the physical and digital worlds of machines and software. We built the world’s first industrial-strength platform to enable developers to create apps that will deliver more value and superior outcomes for GE and our customers,” Immelt continued. “By sharing core technologies among our businesses through the GE Store, we’re able to spread our science and software capabilities widely and lead the development of the entire industry ecosystem.”
GE unveiled its dedicated environment for industrial developers, Predix.io, which will lay the foundation for the world’s first and largest marketplace for industrial applications. GE is expanding its cyber security footprint by announcing plans to embed Wurldtech’s cyber security solution into 4,000 gas, steam, wind and aero derivative turbines.

‘Prince’ sponsors family gala in Karachi
KARACHI (PR): Prince Biscuits sponsored ‘Prince Land’ at the Maritime Museum Karachi.
Held at Maritime Museum, Prince Land was a complete family festival with a variety of stalls and recreational activities for children. It was an effort by the Prince Brand team to provide entertainment to kids and their families. A large number of families were seen at the event enjoying the festivities. Activities included but were not limited to jumping castles, photo booths, jugglers, mascots, live music and much more. Multiple food stalls were also set up offering a variety of delicious snacks and beverages.
Speaking at the initiative, Marketing Manager Continental Biscuits Limited, Ather Baghpatee said: “We are pleased to launch this initiative which is one of its own kind. Being a leading kids biscuit brand in the confectionery industry we want to offer our best to our loyal customers who have shown their immense love for the brand for several years.

Unilever and Standard
Chartered partner
LAHORE (PR): Unilever Pakistan and Standard Chartered have joined hands in Pakistan to support the UN’s Global Goals for Sustainable Development, with the overarching aim of ending extreme poverty, fixing inequality and injustice, and tackling climate change. This collaboration endorses Project Everyone, a global initiative aimed at raising awareness of the Goals by reaching seven billion people in seven days.
As part of this effort, a roundtable dialogue was organized at a local hotel, bringing together experts from across the public, private and development sectors to develop actions for the implementation of the UN’s Sustainable Development Goals (SDGs) in Pakistan. The SDGs build on the success of the
Millennium Development Goals (MDGs), launched in 2000, which helped set global and national priorities and fueled action against the many social challenges in countries around the world. The SDGs aim to build and continue on the goals set by the MDGs to ensure the health, safety and future of our
Over the course of the day’s dialogue, partners provided an outline of the progress made in Pakistan and discussed the effort needed to shape political and business policies in the country for the successful implementation of the SDGs over the next 15 years.As wide spectrum of organizations supported
Unilever and Standard Chartered by making commitments to create awareness for the Global Goals in Ehsan A Malik, Chairman & CEO, Unilever Pakistan Limited, highlighted, “The challenges that the Global Goals aim to tackle have a huge impact on and opportunity forUnilever and are aligned with our own ambitions set out in the Unilever Sustainable Living Plan. We are already bringing the Global Goals to life through our sustainable living brands and their social missions as part of our ambition to create a bright future for us and our future generations.”
Shahzad Dada, CEO, Standard Chartered Pakistan, added, “Supporting the Global Goals in collaboration with our partners, amplifies our existing focus to end extreme poverty, fight inequality and tackle climate change. Consistent with our brand promise, Here for good, our work in the community and our strong relationships with clients, regulators and the government, uniquely position us to influence a positive change for sustainable development.”

PPBC chairman appointed

LAHORE (PR): In an effort to enhance trade ties with Pakistan, Portugal has established Pakistan-Portugal Business Council (PPBC). During a meeting held at a local hotel, Portugal Embassy chargé d’affaires Joao Paulo Sabido appointed Awais Salahuddin, head of International Business of Forvil Cosmetic, as chairman of the council. LCCI Vice President Nasir Saeed, Pakistan Cosmetic Association Chairman Agha Naimat Ullah Mazhar, LCCI former vice president Kashif Anwar were present on the occasion.