Much is being said about media ethics and how it is increasingly getting sensational. What we seem to overlook is that the media is merely a mirror image of our society. A free and fair media is in the best national interest of the state as it not only plays the role of a watchdog but is also a custodian of democratic values. Media has played a key role in restoring democratic governance and without any doubt it will play a pivotal role in safeguarding it. AMMAR ZAFARULLAH, Islamabad, August 4.