Karachi - The Karachiites were enthralled during the catwalk in cheerful evening, organised by Crescent Lawn, which newly introduced their summer collection 2011 in a delightful evening at a local hotel, here on Wednesday. Renowned Bollywood celebrity Sushmita Sen is the brand ambassador of the Crescent Lawn. This edge, besides unique and selected prints give Crescent Lawn a distinctive touch. Crescent Lawn CEO Farhan Naveed said the Collection 2011 is inspired by the rich culture of the subcontinent that celebrates a refined sense of quality. He said it is the combination of quality, authenticity and craftsmanship, with each piece made to perfection, premium fabrics in range of colours and classics embellishment sets the stage for the launch of this seasons most magnificent lawn collection. He further said it was a new entry of their group, adding earlier they were dealing in the collections with the Western cuts only, but now they have introduced the result of inspiration by the Eastern culture. Farhan pointed out that various prints, expressing cultures of all the four provinces of Pakistan.