Lahore: Following the successful launch of Coca-Cola Food Festival earlier this year, the nation’s biggest food and music festival second season’s finale kicked off in Karachi on Friday. Attendees also witnessed chefs working their magic through cooking demonstrations and enjoyed live music performances by Asim Azhar & Fuzon on Day 01.

Day 02 (10th March 2018) of Coke Fest will feature performances by Strings, Zoe Viccaji, Quadrum, Sahir Ali Bagga and Wahaj Hanif.

Coke Fest Karachi promises to offer all of the season’s freshest flavours ranging from a diversity of traditional Desi to Continental, Asian (Chinese, Japanese, Thai), Turkish/Lebanese and Italian.

The selection of cuisines for Coke Fest has been curated based on the reviews and feedback of the extremely active members of the popular food portal “Foodies ‘R Us”, indeed confirming that the selection is based on popular choice and opinions of some of Pakistan’s most passionate and authentic foodies.

The Coke Fest also acknowledges that there is nothing quite like a home-cooked meal; for which reason the festival celebrates home-based chefs who make up a significant part of the #CokeFest, bringing with them a range of their multi-generational secret family recipes, soul food and unique flavours.

CokeFest spokesperson Asad Sheikh, founder of the influential food collective Foodies ‘R Us has said; “Food is the only common denominator between every culture and it’s the only thing that brings people together.”

CEO at Activemedia Saad M. Khan said; “This is the second season of Coca-Cola Food and Music Festival and we have already come a long way. Expanding to five cities with hundreds of food stalls and the biggest artists on stage, the festival is set to break all records”.

Indeed, a diverse panel of culinary talents i.e. local chefs will be offering special festival menus, discounts, and great meal deals during the festival. So put on your shoes, round up the family and explore over 70 leading and burgeoning traditional/contemporary restaurants and 30 caterers, home chefs et al food stalls at this nonstop ‘Party in the Park’.

The festival is expected to attract a crowd of more than 40,000 food enthusiasts’ from Karachi and surrounding areas.

Coke Fest is hosted by Coca-Cola Pakistan and cosponsored by Kashmir cooking oil and Banaspati with Foodies ‘R Us, Activemedia and MediaWorld, as the organizing partners.

Also, The Festival’s Transport Partner will be Careem, Kids zone partner: Candy land, OOH Partner: Kinetic and Ticketing Partner: Easy tickets. Official media partners for the festival are SAMAA FM 107, Geo Television Network and Jang Group with Lotus PR as the official public relations partners.