LAHORE - Enhanced competitiveness and export potential in services sector is needed to accelerate economic growth and job creation; this was a message given by Mr. Sajid Hussain Director General Pakistan Institute of Trade and Development (PITAD) while addressing the inaugural session of a training workshop on 08 October on “Trade in Services” organized at Lahore under the European Union funded TRTA II programme. He mentioned that there is a huge potential for export development in services trade particularly the telecom and transport sector. He flagged that traditionally Pakistan has been concentrating on the exports of goods though a lot of remittances are received through the exports of skilled and unskilled labor force. He appreciated the efforts of ITC and PITAD under the EU funded TRTA II programme for creating awareness about trade in services and vowed that PITAD will provide all possible assistance to the exporters of services.

The training course was jointly conducted by International Trade Centre (ITC) and PITAD in collaboration with Punjab Department of Industries, Commerce and Investment. The EU funded TRTA II programme has three main components where Component 1 is about trade policy capacity building and is implemented by ITC. The training is delivered by Professor Pierre Sauve, head of academics and external programmes at the World Trade Institute, Switzerland in association with his master trainer from Ministry of Commerce Mr. Shafiq Shahzad.

Professor Pierre Sauve a renowned international expert on Trade in Services thoroughly described the importance of services trade and comparative policy environment in different countries.