Reading like a verse from a romantic Urdu couplet, posters bearing the Chief of Army Staff’s face appeared overnight in major Pakistani cities, asking him – begging, to be precise – to “come now”. Where exactly is he going and where is he being asked to come is debatable; and in the cheerful words of one Peshawar police constable tasked with taking down the posters, “Maybe he is just being asked to come to Peshawar”.

While many fun hours can be spent trying to imaginatively interpret this cryptic message, those aware of the power politics between the civil and military leadership – or the general history of Pakistan – know instantly what the imploring is all about. The Chief of Army Staff Raheel Sharif is being asked to not retire, but instead to take over the democratically government through a military coup. Such a simple request, so lovingly put.

If there was any doubt to the meaning of the posters, the man behind the stunt, one Ali Hashmi from Faisalabad, has cleared the air himself. He simply adores what the Raheel Sharif is doing, and feels that he should stay beyond his term. He isn’t alone in asking this; the posters bear the symbol of the newly formed party called “Move On Pakistan” – which incidentally, and aptly, form the acronym MOP.

Ali Hashmi, who reportedly owns an advertisement company, has certainly nailed down the elements of good advertisement. Vaguely reminiscent of Qandeel Baloch asking Imran Khan to marry her outside his doorstep, the posters have the right amount of shock and scandal to make for a good publicity stunt – and to rocket a wealthy and aspiring politician into notoriety overnight.

But if he really intends to break into politics, he needs to re-think the name of his party. Pakistan would truly “move on” if it sheds the trend of a overzealous military thinking it can do it all – not by going back to the toxic politics of disastrous military coups. But then again, good sense usually doesn’t make for good entertainment.