LAHORE - Pakistan Institute of Fashion and Design yesterday announced of becoming a full member of Cumulus, the International Association of Universities and Colleges of Art and Design.

During a press briefing yesterday, PIFD Vice Chancellor Prof Hina Tayyaba said the membership was awarded in the conference held at Nottingham, UK.

Cumulus, the International Association of Universities and Colleges of Art, Design and Media founded in 1990 in Helsinki, is the only global association to serve art and design education and research. It is a forum for partnership and transfer of knowledge and best practices. Cumulus consists currently of 229 members from 49 countries.

Pakistan Institute of Fashion and Design (PIFD) was invited to attend Cumulus Milan Conference in May 2015. Linkages were developed with existing members.

After fulfilling the requirements PIFD applied for membership in December 2015. In Feb 2016, the Executive Board of Cumulus approved PIFD membership application which became part of the agenda item for upcoming Cumulus General Assembly.

This year, the Cumulus conference was held at Nottingham Trent University, UK from 27 April to 1 May 2016.

The membership application was presented in the Cumulus General Assembly for final approval through voting at Nottingham Trent University, UK. After the formal procedure of approval, each representative of institute received membership certificate.

The PIFD VC represented Pakistan Institute of Fashion and Design in the Cumulus General Assembly meeting.

According to Prof Hina Tayyaba, PIFD is the first and only institute from Pakistan which is being awarded full membership of Cumulus and it will play role within the country and internationally to influence policy making in the field of art, design and media on international level.

She added: “It will also help to create an Academic Forum for advancement of Higher Education and Research in Art, Design and Media.

“Through this membership it will develop linkages and promote dialogue among academic institutions of art and design, and to enhance their contribution in society.”