Designers enthrall spectators on day 2

Made in Pakistan Fashion Showcase

KARACHI-The glitz and glam of 'Made in Pakistan' Fashion Showcase, in partnership with TDAP, continued at Pearl Continental Hotel.

Much like every year TDAP showcases not only some of the biggest designers but also welcomes the aspiring designers with great talent both domestically and internationally. The second day of the three-day luxury pret extravaganza showcased export worthy pret collections by Aamna Aqeel who showed the simple yet elegant white cotton based line which was creatively enhanced by ethnic Sindhi embroidery. The winning combination of Jafferjees and Wardha Saleem once again showed a chic collection keeping in mind the upcoming fall/winter season. The collection was very well received by foreign buyers.

Adnan Pardesy worked his magic on denim keeping latest international trends in mind. The highlight of the second day was innovative collection by Zuria Dor as she showcased young and hip silhouettes in solids shades which are very much in trends. Nauman Arfeen preferred working on plane white palate and presented mix of men and women’s wear.

The finale of the show saw vibrant, interesting and hip collection of Gulabo, the label which always stays true to their philosophy of creating wearable and fuss free attires.

Talking to The Nation, Fashion Pakistan Council Chairperson Deepak Perwani said, “Every year TDAP encourages both renowned and emerging designers to present their collection to the foreign buyers and international media. The extravaganza collections displayed on the ramps are a representation of the uniquely inspired designers. It’s a step forward to success."

Commenting on the event and partnership with TDAP, Fashion Pakistan CEO said, "As Pakistan is a textile based economy and largely dependent on exports, this year the numbers have shown that due to competitive markets the export have dropped by $2 billion. Most of the manufacturing has moved to countries like Bangladesh, Cambodia, Sri Lanka and Vietnam - mostly due to internal challenges and constraints but also due to lack of value-addition. We at FP want to develop our designers and provide them a stage so they have the right market insight and the tools to get in to this value-added segment in-line with international trends and consumer demands and this collaboration with TDAP also aims to just do that."

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