Emirates-AEG discounted visa-inclusive fares to Dubai

KARACHI (PR): Emirates, a global connector of people, places and economies, has launched its latest “all-inclusive fare plus visa” discount offer for customers in Pakistan in collaboration with AEG and American Express.

The promotion will allow Pakistani customers to avail the Emirates visa inclusive fare for a return trip to Dubai from Karachi starting from Rs.25,800 plus taxes.

The two visa types offered under the fare include a 14-day and a 30-day single entry tourist visas.

The offer is valid till May 30, 2015 and can be availed from Emirates Pakistan with AEG and American Express. Customers can also avail visas on other non-inclusive fare, details of which can be found at www.aeg.com.pk.

“We are committed to providing world class travel services to our customers in Pakistan,” said Khalid Bardan, Vice President, Emirates Pakistan. “Pakistani customers continue to visit Dubai in their thousands to meet friends and family, conduct business and explore the emirate’s array of leisure opportunities. With the promotion, we offer them an economical offer for their visit to Dubai.”

The Emirates Group employs over 4,000 Pakistanis across its business divisions, including 86 Cabin Crew, 17 Pilots and a team of over 230 based in Pakistan. The airline operates 72 flights a week to five cities including Sialkot, Karachi, Lahore, Islamabad and Peshawar.

Zameen.com joins hands with Mobilink

ISLAMABAD (PR): Zameen.com, Pakistan’s largest real estate portal, has entered into a wide-ranging partnership with Pakistan’s leading cellular network Mobilink. Representatives from both organisations signed a memorandum of understanding (MoU) to that effect at Mobilink’s head office in Islamabad on Friday.

With this partnership, Mobilink users will be able to browse Zameen.com’s website and use its smartphone apps absolutely free and without payment for mobile internet data. Zameen.com is visited by 1.3 million people every month and has over 400,000 registered members.

The deal between the two industry leaders will provide Mobilink users easy access to more than 1 million properties listed on Zameen.com, as well as putting them in direct contact with over 6,600 registered real estate agencies.

Mobilink is Pakistan’s largest cellular network with over 38 million subscribers out of a total of 136 million mobile users in Pakistan, according to the Pakistan Telecommunication Authority (PTA). Around 25% of Pakistan’s 10 million-plus 3G/4G subscribers are also Mobilink users per the PTA’s February 2015 stats, and they can now access Zameen.com and its apps free of charge on their smartphones.

“This partnership marks a major milestone in Zameen.com’s journey towards an online revolution in the real estate market of Pakistan. As a leading player in the tech industry of the country, Zameen.com operates on the cutting edge of technology and this collaboration with Mobilink is part of its mobile-first approach,” said Zameen.com Co-CEO Mr Imran Ali Khan.

With the signing of this MoU, Mobilink has taken another step towards firmly establishing itself as Pakistan’s most digitally aware and innovative cellular network which is keenly tuned into a changing online landscape.

NTP-McDonald’s partnership

LAHORE (PR): An MoU signing ceremony was organised at McDonald’s Fortress Stadium, Lahore to establish a long term partnership between NTP and McDonalds. The MoU was signed by Raza Ali, Assistant Director Marketing and Dr Ejaz Qadeer, the National Manager of the NTP. The Assistant Director Marketing McDonald’s ensured the full support in helping the program in their fight against TB.

He committed that all the outlets of the food chain will be branded with messages on TB during World TB Day campaign, and a special corner for placing information material on TB will also be provided.

NTP also provided coupons containing questions related to TB and McDonalds agreed to have a lucky draw ceremony at Islamabad & Lahore outlet and in which free meals will be given to the winners on World TB Day.

Pak drivers recognise impact of motor oil on fuel efficiency

KARACHI (PR): In a survey of 5,000 people across five Asian countries – Pakistan, China, India, Singapore and Vietnam – Shell discovered that nine out of ten Asian drivers are aware that a high quality motor oil can help improve their vehicle’s fuel efficiency. China (98%) was the highest, while Singapore (70%) was the lowest.

While findings vary by country, the numbers also showed that 87% of all those surveyed knew the importance of choosing the right type of motor oil suitable for their respective vehicles. Eight in ten chose their brand or type of motor oil according to the recommendations of their mechanic or vehicle manufacturer.

In India, 66% followed their vehicle manufacturer’s recommendation while in Singapore, 53% followed their mechanic’s recommendation.

A majority of drivers surveyed (six out of ten) also said that they leave the task of changing their oil to professional mechanics at private or original equipment manufacturer (OEM)-approved workshops. Vietnamese drivers are more likely to have their oil changed at a private workshop (47%) than at OEM workshops (23).

Interestingly, six out of ten drivers said they were not aware of the difference between synthetic and conventional mineral motor oils. In particular, a greater proportion (70%) of drivers in Pakistan and Vietnam said they did not know the difference between these two types of motor oils. With advancing engine technology, more and more vehicle manufacturers are recommending fully synthetic motor oils over conventional motor oils.

Another survey commissioned by Shell in Pakistan ‘Shell Super Fact or Fiction Report’ revealed that fuel efficiency is important to a majority (71%) of Pakistani motorists. That’s not all – majority of Pakistani drivers also practice fuel efficient behavior. Nearly all drive smoothly and ensure their vehicle is regularly serviced (96%). However, many drivers also believe in a number of fuel efficiency myths: 77% of drivers believe that warming up the engine before they drive makes them more fuel efficient, while 76% think driving slowly all the time does the same trick. Shockingly, 68% even believe ‘never using the heating, radio or interior lights’ will help them save fuel. These results reflect a clear need to educate Pakistani drivers to become more fuel efficient especially in choosing the right fuel and motor oil for their vehicle.

“It’s great to see that most drivers in Asia are already aware of the importance of choosing a high- quality motor oil for their vehicles. We believe that they can get even more from their motor oils. In particular, we believe synthetic motor oils can play a role, as they can help provide better engine protection and thereby, improve fuel economy. This is why Shell developed Shell PurePlus Technology. Our Shell Helix Ultra and Shell Advance Ultra ranges are underpinned by this advanced synthetic technology, offering motorists the latest and most innovative motor oil solutions today,” said GohSwee Chen, Vice President,Shell Lubricants Asia Pacific.

Shell was the first to market motor oils made from natural gas. Shell PurePlusTechnology is a breakthrough in how engine oils are formulated. It is a patented gas-to-liquids (GTL) process, developed over 40 years of research, which converts natural gas into a crystal-clear base oil. These base oils are produced at the Pearl GTL plant in Qatar, a partnership between Shell and Qatar Petroleum. From here, the base oil is shipped to Shell storage hubs (Hamburg, Hong Kong, Houston,Jebel Ali) and then transported to a network of 50 Shell lubricant blending plants around the world. This is how Shell makes its latest innovation in motor oil available to customers worldwide.  

PakWheels ‘care day’ at SOS

KARACHI (PR): PakWheels.com, Pakistan’s number one automotive website, keeping with its objective to uphold social corporate responsibility, arranged a Care Day for underprivileged children at the SOS Village.

The PakWheels.com team spent quality time with the children by engaging them in informative activities of their interest. The aim of this initiative was to create an atmosphere of care, love and happiness that brought smiles on their faces.

“The activity turned out to be a major success and the children thoroughly enjoyed themselves. It gave PakWheels an opportunity to connect with the underprivileged section of the community, enabling the company to honour its commitment towards building a better society.” Farhan Shamir a senior representative of PakWheels said on the occasion.

The ‘Care’ day activity at SOS was of about 3 to 4 hours in duration. The highlight of the day was the screening of the popular animated film ‘Cars 2’. Approximately 35 children were a part of this activity that also included field games, McDonalds Happy Meal and distribution of gifts that consisted of colouring books, colour pencils, dinky cars, school bags and pencil boxes among other items.

‘Premier Enclave’ launched

LAHORE (PR): With the legacy of 38 years, Rafi Group and Zaitoon Group stand with their heads high for providing a number of successful projects. Rafi Group and Zaitoon Group have joined their hands to create a master piece housing community “New Lahore City”. Rafi Group and Zaitoon Group launched their product Premier Enclave, a housing community within New Lahore City recently.

New Lahore City is ideally located on the Canal Bank Road, adjacent to the Lahore Ring Road. It is one of the most contemporary residential and commercial projects of Lahore. The epitome of master planned communities, New Lahore City integrates residential amenities with outstanding architecture, with finest facilities and lots of green spaces. Within New Lahore City an exceptional master piece community ‘Premier Enclave’, is unique in its essence as it has been developed on the basis to provide a perfect lifestyle. The community provides its customers with the option to choose from 5 Marla, 10 Marla and 1 Kanal residential plots.

A number of people from various walks of life showed up at the launch and appreciated the philosophy of Premier Enclave at New Lahore City and the amenities offered by the community.

New Lahore City, Managing Partner, Mian Ayaz Anwar, while addressing the launch, said that the kind of luxurious amenities and unprecedented safety and security features that are being provided in the newly launched community are unheard at this price range.

Sindh Bank Haj balloting  

KARACHI (PR): Haj balloting for all eligible employees of Sindh Bank was held at Bank’s head office the other day. The balloting was conducted by Akhtar Ali Khan, Mrs Masoona Hussain & Anis Iqbal, EVPs of the Bank.

As per balloting result, the following 4 employees were declared principle successful and will be sponsored by the Bank to perform Haj 2015 under government scheme: (1) Samar Abbas Jafri, OG-I, Gulshan-e-Iqbal Branch, Karachi, (2) Imtiaz Ahmed Shaikh, OG-II, Safoora Goth Branch, Karachi, (3) Wajahat Hussain, OG-III, DHA Phase V Branch, Lahore & (4) Sohaib Nawaz of Raja Bazar Branch, Rawalpindi.

The following 4 employees were declared alternate successful: (1) Abdul Qadeer, OG-I of Murree Road Branch, Rwp. (2) Imran Bashir Soomro, OG-II, Rohri Branch (3) Allahdad Khan Mallah, OG-III, Sanghar Branch & (4) Qurban Ali of NausheroFeroze Branch.