LAHORE (PR) - Khushhalibank participated in the 3rd Islamabad Expo 2013 organised by Islamabad Women Chamber of Commerce and Industry, showing their untiring support and commitment to budding women entrepreneurs in Pakistan.

Speaking at the occasion, Caretaker Federal Minister for Commerce and Textile Maqbool H Rahmatoola stressed on the need for increasing export of value-added items for the survival of the country. He said that the government is working on increasing exports while focusing on small and medium enterprises.

He said that the business community lags behind in value addition, which is imperative to increase the economic value and consumer appeal of a product.

“Women must understand that value added product has more market value than raw commodity,” he said.

The Exhibition aims to build linkages between the women of the various cities and between the rural and urban entrepreneurs, linking the women entrepreneurs with buyers from various areas, providing exposure and promoting women’s manufactured products, providing marketing opportunities to women to strengthen their financial positions, bringing the potential products in the eyes of the concerned departments of Govt. of Pakistan and various international agencies/diplomats of foreign Mission present in Islamabad.

Ghalib Nishtar, President Khushhalibank, said at the occasion, “The Exhibition is fast becoming recognized as a great opportunity for the promotion of women businesses to national and international community as most of the Bilateral and Multilateral agencies have their offices in Islamabad and could play a role in supporting as well as providing linkages for growth of women led businesses”.