KARACHI  -  Nine companies, under the umbrella of Trade Development Authority of Pakistan (TDAP), are participating in Apparel, Textile, Footwear & Machinery Trade Exhibition (ATF) Expo which is being held in the port city of Cape Town, South Africa from November 20-22, 2013.

ATF is South Africa’s only sourcing show for the clothing, textile & footwear industries. The main objective of the event is to offer manufacturers, suppliers & service providers in these industries a truly effective opportunity to reinforce business with South African buyers, establish new contacts in Africa & to explore various other global trade opportunities.

It is expected that ATF will attract over 3, 300 trade professionals and more than 120 exhibitors from over 10 countries. Cape Town is the ‘Retail Head Quarter’ of these industries.

ATF has been organized regularly for last 12 years and attracts companies from different countries across the world including competitors of Pakistan like Bangladesh, China and India. In terms of participation by the exhibitors most of the exhibitors are international exhibitors whereas the buyers are mostly from South Africa and neighbouring African countries.

Concurrently, High Commission of Pakistan will be holding a seminar in Cape Town on 20th November, 2013 on doing business with Pakistan. All the leading chain stores, importers and businessmen will attend the seminar. In the seminar, South African delegates, who recently attended Expo, 2013 at Karachi will share their experiences of the Expo, travel to Pakistan and business opportunities available in Pakistan.