Hira Ali unveils debut bridal collection ‘Break the Mould’

LAHORE: Pakistan’s leading contemporary fashion house Hira Ali Studios has introduced its first ever Bridal Collection titled “BreakTheMould” with a breathtaking Photo shoot.

The collection titled “Break The Mould” indeed breaks the mould by providing contemporary nuance to the design ethos of a modern day bridal. With its fashion forward silhouettes, exquisite craftsmanship and minute attention to detail, the Hira Ali bride exudes a perceptible aura of confidence an ode, perhaps, to having broken the mould, many times over.

Break the mound invites a selection of fabrics like nets and shimmer organzas as well as various blends of glittering silks.

The embroidery comprises of experimental techniques using crystals and nets as well as silk threads and various beads and crystals.

The color pallet jumps from translucent terracotta to coal for contrast. The looks were curated by Hair & Make-up artist Zara Gul and styling by renowned stylist Anaum Hammad featuring Leading Model Zara Peerzada.

Sharing her inspiration behind the collection, Hira Ali, Creative Director at Hira Ali Studios said: “The quintessential Hira Ali design aesthetic is minimal and edgy whilst being feminine and luxurious. I was inspired by the concept of diversity in design and wanted to provide an alternative perspective towards approaching bridals through this capsule collection. Strong, confident women, who carve their own paths and refuse to be defined by pre-existing moulds inspire me. This collection is homage to and a celebration of women who have broken and continue to break the moulds holding them back.”

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