‘Women entrepreneurs gaining recognition, popularity’

ISLAMABAD: Women entrepreneurs, engaged in art and craft, are gradually gaining recognition and popularity in the twin cities, said an official of Potohar Organisation for Development Advocacy.

The official further said that exhibitions had been arranged to link local artisans with international buyers for promotion of local arts and crafts, besides achieving sustainability and livelihood for the artisans.

She said that it would create livelihood opportunities for local artisans, thus improving their quality of life. “Women’s economic empowerment can help improve their social status and it needs to be supported at all levels”, she added.

The official said that rural women artisans needed special recognition and incentives because they faced greater hardships in the society as compared to others.

A woman artisan from Bhara Kahu said that she was teaching her skill to new students and earning her livelihood. “Ten years ago, I had not even picked a paint brush in my life but today I am a master artisan and teaching other girls how to be creative and become economically independent,” said Deeba Rana, who is working as artisan.

The women artisans selling the crafts were also happy that many visitors in various exhibitions did appreciate their hand-made items. Pakistan’s rich cultural heritage and hospitality has always been a great attraction for the foreigners; unfortunately homeland artisans lack exposure and linkages with the national and international markets.–APP


PNCA to organise lecture on Locarno Film Festival


islamabad: Pakistan National Council of the Arts in collaboration with Embassy of Switzerland will organise a lecture on film and Locarno Film Festival on Tuesday at PNCA Lecture Hall.

Head of Locarno Film Festival Sophie Bourdon will deliver lecture on the topic. The event would be attended by film students, filmmakers and film enthusiasts.

The Locarno Festival, formerly called Festival del film Locarno, and commonly referred to as the Locarno Film Festival is an annual film festival held every August in Locarno, Switzerland. Founded in 1946, it is one of the longest-running film festivals and is also known for being a prestigious platform for art house films.

The festival screens films in various competitive and non-competitive sections, including feature-length narrative and documentary, short, avant-garde, and retrospective programmes.

The Piazza Grande section is held in one of the world’s largest open-air screening venues, seating 8,000 spectators. The top prize of the festival is Golden Leopard, awarded to the best film in international competition. Other awards include the Leopard of Honour for career achievement, and Prix du Public UBS, the public choice award.–APP