LAHORE - Lahore Waste Management Company (LWMC), along with The Environment Protection Foundation (TEPF), has organised Clean Pakistan campaign titled ‘War against litter & shopper bags’ at Gulshan-e-Iqbal Park. The campaign has been launched in response to Saaf India campaign recently introduced in the neighbouring country, in which key national personalities have keenly participated to motivate masses for health and cleanliness.

On Saturday, the campaign was lead by TV artist Adeel Hashmi, CEO TEPF Zar Aslam and LWMC Communication Department Head Jamil Khawar. Some 500 students from Lahore Grammar School system, Saint Anthony, Saint Joseph, SOS children village and CDGL schools swept the venue with brooms and collected litter and plastic bags scattered in the recreational public place.

Participants walked in the park while carrying placards and raised slogans. They briefed visitors and general public on the need of individual role to keep every street and road clean for a cleaner Pakistan. Members of civil society, officials of Turkish companies and representatives of leading environment protection organisations also joined the campaign.

While participating in the campaign, children termed sweeping with brooms an act of pride for them and said that every one of us should feel ashamed of littering around. Participants vow to take clean Pakistan campaign at every door step in the country to awaken people for this very civic and national responsibility.