LOS ANGELES (Reuters) The “Mad Men” of US television and the crazy couples who make up “Modern Family” seek to retain their Emmys on Sunday when the TV industry hands out its highest honors to the year’s best shows, actors and writers. The stars and creators of dozens of comedies, dramas and variety shows gather in Los Angeles for the 64th Primetime Emmy Awards celebrating the best of television. Hosted by comedian Jimmy Kimmel, the ceremony will be shown live on ABC television.