While it is admirable the way our media has evolved from naught to a force to reckon with, is it really necessary for some TV channels to present their news bulletins in a sing song manner? The words are made to rhyme, and clips from songs are played, mostly Indian songs are played in the background. One is left wondering whether it is `supposedly` a serious news bulletin or a farce. MAIMUNA RAZA, Karachi, September17.