LAHORE (PR) - Service Sales Corporation (SSC) has inaugurated the launch of Avatar on DVD and Blu-Ray Hi-Def at the Servis Megastore MM Alam Road Lahore in collaboration with Spell Media; Exclusive Licensee of Twentieth Century Fox and MGM Hollywood Studios in Pakistan for Home Video. This collaboration includes the opportunity for shoppers at Servis stores to win Avatar merchandise gift packs through lucky draws until 31st May. Speaking at the launch ceremony, Naim-ul-Abd, GM Marketing SSC said, Avatars launch is the dawn of collaboration we have with Spell Media wherein lots of exciting movies are now available for sale on genuine DVDs and and Blu-Ray Disks for home viewing in our leading stores nationwide.