ABL launches saving product for kids

KARACHI - Allied Bank is geared towards teaching and encouraging children to initiate banking at an early age so that they are able to deal with lifes fiscal challenges in adulthood. This was stated by Zia Ijaz, Group Chief, Commercial & Retail Banking, Allied Bank, while announcing the launch of the, Allied Rising Star - youths first bank account at local hotel here on Tuesday. Allied Rising Star is a Savings Account for the youth aged up to 18 years with attractive and multi-faceted features and benefits. A unique and arguably the best feature is the daily credit of per day profit in a linked 'Wallet Account; and a bonus cash of Rs. 25 upon accumulation of profit amount of every Rs. 100. The account also offers accidental death/ disability insurance cover for parent/ guardian of the account holder, a certificate to commemorating 'Childs First Ever Bank Account; a membership plastic card establishing childs relationship with Allied Bank and attractive account opening gifts; and birthday wishes and gifts such as a nice savings box. The Bank has been putting in concentrated efforts to harness every opportunity that encourages the household and domestic population to come into the banking channel. With the products & services like Allied Advance Profit Scheme and introduction of Women Branches, Allied Bank has earned a bold reputation that of a fast emerging innovative and novel bank, in terms of customer centric banking. Aided by a strong IT infrastructure, Wallet Account, is one of the prime features of Allied Rising Star. To inculcate the concept of saving amongst children, over and above the daily profit paid, Allied Bank tops up the childs Wallet Account with bonus cash. An automated system has been efficiently designed in a way that it calculates and credits the profit on every day-end balance in a linked account.

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