Want to know what the stars feel about their moments of Year 2013 and what they are expecting from 2014 and then continue reading S Plus year ender. 

The year 2013 is finally waving goodbye and leaving us with much to look back to. We worked, cherished the memorable events, fought with the failures, lived success to the fullest and learned from our mistakes. It’s time to hear the welcoming bells of 2014.  In order to treat our readers, we have asked the big guns of fashion industry about what they gained and lost in 2013 and what big games they are planning for the next year.

 

Amina Hyyat (Fashion Designers)

What are your New Year resolutions?

This year I really plan to save and make the most out of my revenues and start a charity organisation. Fingers crossed.

Best and worst memory of 2013...

I have always helped the needy, recently I donated food supplies, medicines, blankets to victims of Typhoon Haiyan, Philippines. This is the best memory of 2013 that will stay with me forever. Worst memory, none really. I have trained myself to let go of things that disturb me.

The most exciting moment of 2013...

When I decided to build a website for HighStreet and made the brand available to a worldwide audience.

Fashion mistakes of 2013...

Seen so many ladies wearing leggings with unshaved legs. We all know leggings are in but please wear them the way they should be worn.

Your fashion forecast for 2014...

Autumn colors like Auburn, Burnt orange, dirty yellow, bottle green and sapphire blue will be really in. Stock blouses and skinnies in this color.

What do you think will go out of fashion in 2014?

Probably Neon.

What special do you want to do this year?

Open a charity organisation and visit at least 2 countries.

How do you see the fashion industry progressing?

Many young designers have emerged in the past few years and they are highly talented. Some have even earned their degrees from abroad therefore they know the pattern cutting and cuts. Gone are the days when we had to argue with our tailors for the wrong stitch. It is definitely progressing and the recent Fashion Parade in London, where Pakistani designers wowed the on-lookers is definitely a thumbs up for our nation.

Layla Chatoor( Fashion designer)

What are your New Year resolutions?

Professional speaking, I’m looking forward to making the brand Layla Chatoor truly international. We are also looking forward to launch our own website and e store to cater to a wider audience outside Pakistan. Personally, maybe a world trip i.e. if my work allows it. I just love travelling and seeing new places.

Best and worst memory of 2013...

I am not a political enthusiast but my best memory has to be the 2013 elections and the built up to it. I just loved that period as it brought a lot of the hope to the people of Pakistan, especially the youth. I suppose; the worst memory was the period after the elections and it is still continuing.

The most exciting moment of 2013...

2013 has been full of exciting opportunities, which have translated into amazing business ventures for our brand. Starting off with my show at PFDC Pret Week, my trip to the Middle East and London after that 2013 has been great for me!

Fashion mistakes of 2013...

In retrospect the big crazy prints and larger than life voluminous cuts were a crazy combination

Your fashion forecast for 2014...

2014 should have people looking for sleeker cuts so it is an exciting time for designers to rethink how they can reinvent their styles into cuts which would be appealing to all patrons.

What do you think will go out of fashion in 2014?

Bigger prints as there will be less fabric in a garment to work on, and long lengths especially the ones clearing up the floor.

What special do you want to do this year?

Although the year hasn't started yet, but with my recent showcasing at the Fashion Parade Show in London we were able to go global and support a Charity like save the           children. Moving forward we would like to be part of similar platforms which are more than just fashion events and shows a more human side of Fashion as an industry.

How do you see the fashion industry progressing?

Fashion is becoming more and more competitive with new schools, designers and the use of technology. I see Pakistani Fashion flourishing and appealing to a greater international audience in the years to come.

Shammal Qureshi, CEO & Creative Director of TONI&GUY

What are your New Year resolutions?

To take this industry to the next level!

Best and worst memory of 2013...

Best: The day my beautiful baby girl Zoay was born.

Worst: The first time I saw her cry.

The most exciting moment of 2013...

Launch of the new Islamabad salon.

Fashion mistakes of 2013...

A pair of very expensive high tops purchased from London.

Your hair trends forecast for 2014...

For Spring/Summer 2014, we are looking at milkmaid crown braids, soft waves and deep side-partings.

What do you think will go out of fashion in 2014?

Ombre.

What special do you want to do this year?

  Buy myself a new car.

How do you see the fashion industry progressing?

Right now, we are at a stage where everyone wants to be a fashion designer, a hair dresser or a makeup artist. The way I see the industry progressing now is that we will see the separation of the strong and the weak. People who truly understand the meaning of the word “professional” will survive and the rest will filter out. This will raise the bar for everyone. I want to see more models, more shows and professional organisations behind these. VIVA LA GLAM!

Sana Safinaz ( Fashion Designers)

 What are your New Year resolutions?

We both unanimously don’t keep resolutions

 Best and worst memory of 2013…

Sanas best memory: Time spent with my grandparents

Sanas worst memory: Grandparents death

Safinaz’s best memory: Opening of retail store

Safinaz’s worst memory:  Thank God 2013 has been great!

The most exciting moment of 2013…

For both of us it retail outlet up and going

Fashion mistakes of 2013…

Redefining our style to be age appropriate hence stumbling along

   Your fashion forecast for 2014…

Floral-Youthful-bright- going short, short short!

   What do you think will go out of fashion in 2014?

Longer lengths, drapery and volume

 What special do you want to do this year?

Go ski-ing

How do you see the fashion industry progressing?

we see it booming.. Local market only getting smarter! Thank You, Sana Hafeez

Teena By Hina Butt ( Fashion designer)

What are your New Year resolutions?

On top of the 'to do list' for 2014 is getting a Tattoo done and Shark diving in South Africa.

Best and worst memory of 2013...

Best memory for this year is getting nominated as Member Provincial Assembly (PMLN) after the elections of 2013 & then taking an oath to service Pakistan as a MPA ...the worst memory not being able to do my Trip to Delhi as it came in the middle of my son's exam and my friend left me and didn't even wait.

The most exciting moment of 2013...

When my son got into Aitchison. With Mr Shamim khan reinstated as the new principal the criteria was extremely strict. When I went to see the list and I saw my sons name I was like 'out of the world' happy. It was like the biggest achievement for me.

Fashion mistakes of 2013...

Jumpsuits with bad construction especially jumpsuits with tapered ankle...you have to be extremely fit to carry them off.

Your fashion forecast for 2014...

For 2014 we prefer sleeker silhouettes over volume and mono tones over contrast. Apart from that non pairing up separates in eclectic manner is also something that I foresee for upcoming season.

What do you think will go out of fashion in 2014?

Too much of flare and also floor touching lengths especially in casual attire.

What special do you want to do this year?

I am participating in the Pantene Bridal Couture week on the 30 of Nov 2013 and really looking forward to it. My latest bridal collection will be launched at the end of this year. Walking on the ramp... yet again... excites me.

How do you see the fashion industry progressing?

In past few years emergence of so many ready to wear brands shows that our industry is moving towards a better future every year. This new competition is good for clients as           they get more choice and can compare the work of different designers. Moreover, I feel that the Pakistan Fashion industry has grown leaps and bounds in the last decade or so      and has a wider acceptance and recognition in the international arena as well. A testament to this is the growing number of fashion and bridal shows that are taking place each year and the fact that a lot of our designers are participating in international fashion weeks as well, hence I have even higher hopes from our industry in the years to come. 

Sana Salman ( Fashion designer)

What are your New Year resolutions?

As a workaholic, I am going to make the extra effort to try and relax more, and not be in constant work mode all the time.

Best and worst memory of 2013...

2013 has been a very good year for me. I travelled a lot, both within Pakistan and abroad, and was fairly busy workwise. I feel that Sana Salman has grown significantly in 2013 and foresee it expanding further in 2014.

The most exciting moment of 2013...

My most exciting moment in 2013 was when Sumaiya Siddiq from Lahore wed Kanav Pratap Hoon from Chandigarh and chose to wear ensembles from Sana Salman on her Nikkah, Wedding and Mehndi ceremonies in India. 

Fashion mistakes of 2013...

I think I stayed clear of any major fashion mistakes in 2013! Hopefully 2014 will be good for me too

Your fashion forecast for 2014...

I foresee shorter lengths coming back in fashion, indications of which can already be seen in the market today.

 

What do you think will go out of fashion in 2014?

I feel that voluminous fabrics will no longer be in vogue and will be replaced by more tapered silhouettes and form fitting clothes.

What special do you want to do this year?

With my brand growing as it has, I feel confident that the time is right for me to do a show for my couture and bridal lines. This is something I look forward to in 2014.

 

How do you see the fashion industry progressing?

The fashion industry in Pakistan is growing very fast and evolving very rapidly. I see major changes in the retail industry with more retail brands entering the market, which is great for the Pakistani fashion consumer.

Ashraf Feerasta Daredia(cheif operating officer: Fashion central Multi Brand store)

What are your New Year resolutions?

To see a peaceful and prosperous Pakistan.

Best and worst memory of 2013...

Best Memory: To see the launch of my brand Pink Chiffon and Fashion Central’s 1st Multi-Brand Store in Lahore.

Worst Memory: To leave my kids in USA when I moved back to Pakistan.

The most exciting moment of 2013...

The most exciting moment was to see my son getting engaged and my daughter being a certified cosmetologist.

Fashion mistakes of 2013...

I hate to see people wearing palazzos with long shirts.

Your fashion forecast for 2014...

We will see culottes making a comeback. Long shirts & mid length shirts will be in fashion. Colors for 2014 will be ink & navy blue, gold, copper, & metallic.

What do you think will go out of fashion in 2014?

Palazzos & Churidars.

What special do you want to do this year?

2014 will be special for me as my son is getting married!

How do you see the fashion industry progressing?

Pakistan Fashion Industry has definitely progressed with fashion weeks and our designers showcasing internationally. Pakistani outfits are now worn everywhere around the world. In my view, 2014 will prove to be a great year for the fashion industry.

Fahad&Deepak (Fashion Designers)

 

What are your New Year resolutions?

We don't believe in making new year resolutions. We like to go with flow, make mistakes and learn from them

Best and worst memory of 2013... 

Best memory had to be when we got published in Dawn Images in an article called "People Are Talking About" & "Faces of 2013" in Diva. Also when we got an award of "aspiring young talent" at FPW 2013 . Cannot recall any worst memory of 2013.

The most exciting moment of 2013... 

Participating in Fashion Pakistan Week for the 2nd time was very exciting.

Fashion mistakes of 2013... 

None

Your fashion forecaste for 2014...

Pleats, lots of white, 3d prints,pastel colors,arty prints,bomber jackets,metallics,fringes  n checks

What do you think will go out of fashion in 2014?

Nothing goes out of fashion in Pakistan

What special do you want to do this year?

We are starting our women wear line this year so excited for that

 How do you see the fashion industry progressing?

Well the industry has come a long way. Fashion industry of Pakistan has made quite a lot of progress in just a few years. Ten to fifteen years from now, this industry was still unknown to actually exist to the masses. Today it is one of the most progressing industries in the country.

Aliya Jaffar ( Fashion Designers)

What are your New Year resolutions?

Professionally: Go international. SHEEP wants to see the world and share its styles and wisdoms.

Personally: Get my kids to do their homework independently, travel to at least one new city, exercise regularly and go sky diving!

Best and worst memory of 2013

Best: My holiday with the kids in NYC. It was amazing to see how everytime they saw the Empire State Building their expression was full of awe and with their mouths wide open!

Worst: I don’t dwell on the past, if anything; I try to learn from my mistakes. And by the grace of Allah there have been no really bad memories!

The most exciting moment of 2013

Opening our 4th store in Lahore.

Fashion mistakes of 2013

Tights paired with high slit tops! Too much of everything on a garment! For me, keeping it simple is the key.

Your fashion forecast for 2014

Shorter lengths, straighter pants and the colour we think will rock next year are all forms and hues of blue.

What do you think will go out of fashion in 2014?

Hopefully palazzo’s!!

What special do you want to do this year?

Literacy is very close to me and thus the SHEEP® brand. Last year, we started our efforts by introducing “Donate a Book” concept at our stores. In 2013, we formally started reading sessionsand in 2014 we are looking at really going out there with the launch of a mobile Library that will give out books broadly all over Karachi so kids at grass root level can avail the facility of a library.

How do you see the fashion industry progressing?

The fashion industry has a long way to go. Currently, it’s in a very difficult stage for all players as the customer expectation are going up and the supply chain is not ready for the pace of growth that is required to meet the same. Although having said that, it’s a natural cycle that all industries must go through to evolve. The challenge is to sustain in the interim period.

Haseena Khanani ( Fashion Designers)

 

What are your New Year resolutions?

 

To become a size zero!

Best and worst memory of 2013...

 

Best: taking my husband on a holiday to Dubai!

Worst: Lost my uncle Haji Haroon Khanani may Allah rest him in peace.

The most exciting moment of 2013...

Climbing an unknown island to the top not knowing how to get down and nearly fell off the 60 foot cliff. Yet it was awesome !

Fashion mistakes of 2013...

Black dress brown shoes . Never ever do that!

 

Your fashion forecaste for 2014...

Denim denim denim!

What do you think will go out of fashion in 2014?

We will never go out of fashion!as long as humans got brains that works , we'll never go out of fresh ideas !

What special do you want to do this year?

Swim with the sharks!

How do you see the fashion industry progressing?

Too fast! Just perhaps too fast for people to adapt n catch up!

Zunaira Khalid ( Fashion Designer)

What are your New Year resolutions?

To expand the brand into a bigger market.

 Best and worst memory of 2013...

Best memory wasthe development and execution of “The Holiday” collection from the initial designs to the shoot and exhibitions. Worst memory was the unpredictable law and order situation in the country which results in an inadvertent delay in daily work operations.

 The most exciting moment of 2013...

Working with different media to enhance and refine Fiore Forma’s image. In particular would be the fashion shoots which are always exciting because your product is showcased at its absolute best and in line with your vision.

 Fashion mistakes of 2013...

Over emphasis on ostentatious clothes which look inappropriate and the Marilyn Monroe prints. 

Your fashion forecast for 2014...

Tailoring mixed with glam.

 Something special you want to do this year?

To take the Fiore Forma signature look a step further by experimenting more with sportswear inspired embellishment and embroideries.

 How do you see the fashion industry progressing?

Sometimes an influx of designers and the ease in becoming a fashion designer can make the art of fashion mediocre. This can cause an art form to lose its authenticity and essence. However, the talented designers and selective fashion conscious market in Pakistan make up for the sometimes loss art and steer it back to talent and creativity.