MACAU (AFP) Cirque du Soleil, the Canadian-based circus and entertainment troupe, said Thursday the Asian market could help it double the size of its business as it unveiled its first permanent show in the region. Cirque, which has found global success with its blend of traditional circus, theatre, music and special effects, gave a sneak preview of its new show at the giant Venetian casino resort in the gaming haven of Macau. "Asia is going to change the face of our organisation. Asia is going to become more important than North America," the company's president and chief executive Daniel Lamarre told reporters in the southern Chinese city. "With Asia alone, we have the chance to double the size of our business," he said. The company's new 150-million-dollar spectacular, Zaia, is the story of a young girl's journey of self-discovery and includes her travelling into space. More than 80 performers will be involved in the production. It will launch to the public on August 28, the first anniversary of the casino's opening, in a custom-built 1,800-seat theatre. Cirque du Soleil, which translates as Circus of the Sun, was set up more than 20 years ago and now has close to 1,000 artists performing in 15 shows on tour or in residence around the world. In Asia it has performed in Singapore, Hong Kong, Seoul and Tokyo. The former Portuguese colony of Macau has become the gambling hub of Asia, with gaming revenues in 2007 topping 10 billion dollars for the first time, far outstripping Las Vegas's Strip and just shy of the wider Las Vegas area.