ISLAMABAD - Stressing upon the need to reactivate and reinvigorate dormant Office for Research, Innovation and Commercialisation (ORIC) in the country’s universities, UNIDO, Monday, informed that it is conceptualising the idea to set up Industrial Modernising Centre in Pakistan to bring industry at par with the international standards.

A delegation comprising of UNIDO representatives along with Dr Jeff Riedman, a scholar from University of Brighton UK and an expert in international value chain held a meeting with Aziz Ahmad Bilour, Federal Secretary Ministry of Industries.

During the course of meeting Bilour emphasised the need to establish creative and innovative industry in the country to cope with the requirements of a wide variety of customers across the globe. This, he said, is only possible if the public sector, private sector and academia work in collaboration to benefit from each other’s experience and make the academic research more industrial oriented.

He was of the view that though the industry in Pakistan need to upgrade its production methods but more importantly, it has to focus on the designing and marketing of the product. Bilour said that Pakistan has a very rich culture and industry in Pakistan has to “brand” the indigenous and unique products that Pakistan designs to get recognition in the international market.

The representatives of UNIDO informed the Ministry about the endeavours of their organisation in building indigenous (human and/ or institutional) capacity to enhance the industrialisation process in Pakistan in a sustainable way.

They said that in UK universities are entrepreneurship hub with their “Business Facing Vision” and extensive collaboration with the local industry. Stressing upon the need to enhance this mutual cooperation in Pakistan, they emphasised the need to reactivate and reinvigorate ORIC in the universities. ORICs were established by HEC in the universities to create a liaison between academic research and industry and to convert that research into fruitful growth. They said that UNIDO is also conceptualising the idea to set up Industrial Modernizing Centre in Pakistan to bring Pakistani Industry at par with the international standards.

The Ministry also put forward the idea to link the Home Economics Colleges with industry to translate the research conducted by the women into productive development. Furthermore, it was proposed that UNIDO must look into the development and upgradation of testing labs in Pakistan, which can provide certification, which is acknowledged worldwide.