LAHORE - The CarFirst is providing a unique online auction platform for used cars in Pakistan, giving its strategic partners the fastest way to find the perfect car that fits its buyers’ needs. It is one of the fastest growing entities in auto sector with its presence in major cities and also growing to smaller cities rapidly.
This was stated by Raja Murad Khan, the co-founder and CEO of the CarFirst, while talking to The Nation. In June 2016, Murad founded CarFirst with two employees, and now the company is held by the Frontier Car Group (Delaware LLC) with over 100 employees, operating in Karachi, Lahore and Islamabad. Previously, Murad was the managing director of Carmudi Pakistan.
He said that with an extensive variety of pre-inspected certified used cars from across the country, CarFirst ensures providing the safest marketplace for its partners. The company is transforming the way used cars are traded, by bringing in international best practices to Pakistan.
“Car sellers can now get their cars inspected and sold at fair price within an hour through our safe and hassle free process. Our nationwide network of inspection centers use an internally developed algorithm, market intelligence and a professionally trained team to conduct inspections and valuations. Our technology development is done by our company operated office in Berlin, Germany.”
He said that the company has a unique online system backed up by a nationwide network of inspection centers which makes it hassle free for sellers to bring their cars over for an inspection and to sell a car within an hour through a safe process. He said that his team of market and technical experts guide potential sellers on the current market value of their car and make an offer to buy accordingly.
He said, “Our App provides our strategic partners the fastest way to find the perfect car that fits buyers’ needs. Raja Murad said that his company has successfully secured two of the largest rounds of early stage funding rounds for Pakistan from Balderton Capital and New Enterprise Associates, Inc. (NEA), EchoVC, and TPG Growth.
Frontier Car Group, which holds CarFirst, also holds similar ventures in other frontier markets (Mexico, Nigeria, Indonesia and Turkey) and invests early-stage, in technology and Internet startup companies.
SALMAN ABDUHU
