Our conventional culture ranks music as one of the dynamic part of our society. On the road to recovery, our music industry is rising and there are few bursting out from a pack, Ahmad Taha Ghani being one such promising name. I got a chance to sit and have a chat with the singer, as he launched his debut music video last week featuring the beautiful model Uzma Khan. Talking about his passion in general, the Yalghar actor Ahmed Taha dreams big of his ventures in acting and singing.

Please tell us about your background?

I come from a core army background with two older siblings; a brother and a sister. I have a Bachelors in Finance and Management from Melbourne, Australia. I am a Leo, born on July 28th.

You have an international degree in Finance and Management, after which most of the people try to settle abroad with a nice job and peaceful life. How and why did you think of settling in Pakistan?

Coming from an army background, I have always been a patriot through and through. Moreover, I always prioritize family values. Therefore, it seemed right to me to settle where my family is and be close to the people and the land that I love the most.

If you are to choose between acting or singing….your preference would be?

I prefer both acting and singing as they are two sides of the same coin to me. They are just different forms of expression.

What inspired you to take singing professionally?

I took up singing professionally because I wanted to be able to express myself completely through art.

Do you think there are next to no singing/music academies in Pakistan? Are they important? Give your stance on it.

There are very few avenues, if any at all, for incubating the youth in the field of performing arts. NAPA in Karachi is doing a great job but it isn’t enough to generate an entire crop of musicians in the country. Professional training is essential if we can ever hope to make a mark on the international music scene.

What is your concept of fine music?

To me fine music is anything that is pleasing to the ear and that which creates a sense of euphoria.  

Did you take any professional training for it?

Yes, I had two vocal coaches over a period of four years.

How often and for how long do you practice?

I practice classical music for two hours daily.

Which famous musicians do you admire?

I admire international musicians like The Weeknd and Party Next Door because I like the way they put their compositions together.

Any plans of landing in Coke Studio or Nescafe Basement?

I would love to be a part of any music platform that comes my way.

If there was one thing you could change about our music industry what would it be and why?

I would push for monetisation through copy rights. Plus, I would introduce record labels that are more artist-centric.

Your fans would like to know about your future plans and projects. What’s next for ATG?

I would like to continue working in the same field and apply my talents in both acting and music. We have some exciting projects lined up, so stay tuned!