LAHORE: Punjab Food Authority (PFA) has recommended ban on broadcasting children’s advertisement of chewing gum or bubble-gum.

This decision is made on the recommendations of the scientific panel after complete consultation.

In this context, the regulatory authority has called on representatives of all companies related to this business to the PFA office next week.

PFA will inform them about the authority’s decision. Scientific panel, in the recommendations, said that the use of chewing-gum/ bubble-gum is not fit for children’s health. 

Chewing-gum or bubble gums which prepared with flavours and artificial ingredients effect on the growth of children and reduce hunger.